I believe that the standard “elevator pitch” works best when you’re selling widgets or when your business is so well known, that the pitch is just brand recognition. Your “passion pitch” doesn’t tell your whole story, it shares you enthusiasm and encourages people to want to know more. Tell people why your business excitesContinue reading “Your passion is your pitch”
Category Archives: Business
Be better than that…
Yesterday I wrote a blog about disability services but thinking about it again, the thrust really does apply to all business. Traditional benchmarking quality against your competition limits your outcomes. We should always aim to give the customer the best possible experience, not just a better experience than they can get elsewhere. We keep sayingContinue reading “Be better than that…”
Growing The New Wave
How we can grow and develop our social sector A white paper from The Optimistic Cynic End Fragmentation We need genuine collaboration towards shared goals. Organisational interests need to take a back seat in our drive to achieve these goals. We need to look for partners outside of our specific sector to broaden ourContinue reading “Growing The New Wave”
