“See it big, and keep it simple.” ~ Wilferd Peterson.

I’m currently reading “The Fish Rots from the Head, Developing Effective Board Directors” by Bob Garratt.

It’s a great book and something every director, or aspiring director should sink their teeth into.

One of the many points I’ve taken note of is how simple strategy really is. While I personally love a one page strategic plan, organisations tend to spend a lot of time pondering, planning, writing and in reality, complicating strategy.

Garratt argues that there are only five strategic directions to consider:

  1. Advance
  2. Retreat
  3. Hold your ground
  4. Make Alliances
  5. Withdraw totally

This made me stop and think. Strategy is a wonderful opportunity to think and create, but we can still keep it very focussed.

As Amelia Barr said, “It is always the simple that produces the marvelous”.

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