Business, For Purpose, Sustainability, The Zone, Thoughts

Business and doing good

In leadership, we now frequently talk about purpose. It’s mainstream and it’s powerful.

Business can be a lever for doing good in our communities, and for making a better world.

If you haven’t come across the concept of B Corp Certification previously, I urge you to watch this video. You don’t have to go down the certification route, but Bart Houlahan really does impart how powerful a genuine strategic desire to do good can be

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